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Sigi Technologies
Hire Fractional CMOs
Senior marketing leadership on a part-time cadence — strategy, hiring bar, and exec forums, not a channel executor with a CMO title.
Trusted by startups and established businesses worldwide
Glenshire
Allfor Care
3DLogistiX
Antrak
Busy Bean
Recognized & reviewed on
What a fractional CMO is hired to move
A marketing lead in the room
Someone who shows up to exec forums with a point of view — not a contractor who only writes ads.
A hiring and agency bar
Who to hire next, who to keep, and what to stop buying.
A plan with owners
Priorities and decision rights written down. No invented “3x pipeline in 90 days” promises.
Hire Fractional CMOs for Executive Marketing Leadership
This role is part of Hire Marketing Experts. A fractional CMO is an executive seat with a defined cadence, not a channel owner and not a one-off consultant.
Teams hire fractional CMOs when the CEO is still the default marketing exec, the team needs a bar, or a full-time CMO search would take too long.
If you need a plan without an exec seat, see Hire Marketing Consultants. Related brand and launch work lives on Hire Brand Strategists and Hire Product Marketing Managers.
Key milestones
180+
Skilled software engineers delivering excellence
10+
Years of dedicated industry experience
200+
Successful software development projects
80+
Global clients
Our Fractional CMO Services
We embed fractional CMOs who spend their time on strategy, org, and decisions that only an exec can unblock.
GTM and marketing strategy
A written bet set, time horizon, and what the company will not fund this year.
Org and hiring bar
Team shape, marketing seniority, and interview bar so you stop hiring into a fuzzy role.
Exec and board alignment
A growth narrative leadership can repeat, plus a review cadence that produces decisions.
Budget and channel calls
Fund, pause, or kill across channels when spend cannot match the current list.
Marketing leadership coaching
Raise the bar of existing marketers so the exec does not become the default campaign owner.
Path to full time
When a permanent CMO is the goal, define the role, scorecard, and transition plan.
When Teams Hire
Fractional CMOs
Teams typically hire a fractional CMO when they need an exec seat now, not a six-month search.
Founder time is the bottleneck. You need someone else to hold strategy and the marketing bar.
You need decisions this quarter while you run a careful permanent hire.
The org is too small for a five-day executive, but too large for an unled marketing group.
Leadership does not trust the plan. An exec needs to reset the bar and the story.
Spend is split across bets that nobody is willing to stop.
A departure left a gap. Fractional coverage keeps strategy and hiring moving.
How we staff fractional CMOs
Senior leadership as a capability — verify fit on a trial
The client confirmed this as a real offering. It is a senior, part-time leadership seat, not a renamed specialist. Sigi has not published CMO-engagement case studies with revenue outcomes, so we do not invent them. Scope, days per week, and decision rights are written before start. You interview the person and can begin on a trial.
Add marketing leadership before the next planning cycle
If the CEO is still the default CMO, we staff a part-time marketing lead for strategy and hiring. We do not invent revenue or pipeline targets.
Fractional CMOs by Stage
Hire Marketing Experts includes fractional CMOs for part-time executive leadership. Channel specialists and consultants live on dedicated role pages.
Early growth companies
Set the first GTM, marketing hire, and exec narrative before the org is ready for a full-time CMO.
Growth stage teams
Reset channel mix and the marketing bar while a permanent search runs in parallel.
Interim coverage
Hold the exec seat after a departure so strategy and hiring do not freeze.
How we work
How We WorkOn a Defined Cadence
Fractional CMO work is calendar-bound: which days, which forums, and which decisions they own.
Named decision rights
Write what the fractional CMO can decide versus what stays with the CEO or board.
Weekly and monthly rhythm
Strategy, hiring, and budget on a visible calendar so the team knows when the exec is in.
Common Outcomes
Teams Expect
A fractional CMO should return founder time and a clearer growth story, not another standing meeting.
The CEO stops being the default campaign owner and interview panel.
Leadership and marketers tell the same story about bets and cuts.
Roles, scorecards, and interviews match the work you actually need.
Fund, pause, and kill decisions have an owner.
Start With a Fractional CMO On a Weekly Cadence
Most teams start with two or three days a week on strategy, hiring, and one exec forum. Expanding days or converting to a full-time CMO is a later decision.
- Founder-led growth companies
- Growth-stage channel resets
- Interim exec coverage
- Parallel full-time CMO search
Brands and organizations that trust our delivery
Glenshire
Allfor Care
3DLogistiX
Antrak
Busy Bean
Glenshire
Allfor Care
3DLogistiX
Antrak
Busy Bean
How we staff fractional CMO roles
Engagement Options
Choose a model based on whether you need ongoing exec coverage, a search bridge, or a strategy reset.
Retainer Fractional CMO
A standing weekly cadence for strategy, hiring, and exec forums.
Search Bridge CMO
Coverage while you run a full-time CMO search, including scorecard and transition.
Strategy Reset
A shorter exec engagement to write bets, cuts, and the org shape, then step down or convert.
Frequently Asked Questions
Hire a full-time CMO when marketing is a daily executive function and the org can support a permanent seat. Hire fractional when you need the altitude now on a part-time cadence.
Most teams start with a defined weekly block, often two or three days, named at kickoff so marketers know when the exec is available.
No. They hold strategy, org, and decision rights. Specialists run paid, content, and lifecycle work. If you need campaign ownership, hire the matching marketing role.
Sometimes. Conversion is a separate decision after fit is proven. We do not treat fractional as a hidden full-time trial unless you ask for that path.
It is scoped as part-time marketing leadership: strategy, hiring bar, and exec cadence. Channel execution is a different page. We confirm seniority and days-per-week before you meet someone.
No. We staff leadership. Results depend on your product, budget, and team. We will not invent a target.